Circular economy, research, education – four examples to follow in the name of sustainability.
Brilliant projects that find in collaboration the key tool to grow an ecosystem in which companies, institutions and people can be leaders of change. In this article we have selected four projects of totally different sizes and scopes, proving that sustainability can be part of our everyday life, if we only want it to be.
Nespresso and Illy Caffè For a “Kinder” Coffee
“Alliance for the recycling of aluminum capsules“. This is the name of the sustainability initiative launched by the two big players in the coffee industry, Nespresso and Illy. A circular economy project aimed at transforming aluminum capsules into a new resource for the environment. How? Through collection points in the Nespresso Boutiques, at the Illy Stores and in over 60 ecological islands located all over Italy, where it would be possible to drop off exhausted pods.
Seay, Summer On – Even in Winter
Seay, a brand of sustainable clothing and beachwear with low environmental impact, presents a collection FW21 that gives the “dream” of an endless summer. From the genderless T-Shirt in GOTS-certified organic cotton with a slightly eighties look, to the cosy sweatshirts with an oversize fit, up to the maxi shirts made with recycled textile scraps. Even during the coldest months of the year, the sparkling colors of Seay garments give liveliness and vitality, under the banner of sustainability and ethical fashion.
Sea Beyond: Prada e Unesco Back to School
Prada and UNESCO have recently launched SEA BEYOND, an educational program aimed at secondary schools to raise awareness among young people about sustainability and ocean conservation.
With the launch of the UN “Decade of the Sea”, the activities will be aimed not only at children, but also at a wider audience, through the involvement of many local realities. Prada will also support the project “L’Asilo nella Laguna”, the first kindergarten in the lagoon, which will open in Venice in 2022.
Save The Duck launches “WE RESPECT BEES”
As part of the “Think higher” educational campaign for sustainability Save The Duck, a brand specializing in 100% animal-free outwear, is launching “WE RESPECT BEES“.
A new initiative aimed at rediscovering the harmony between man, nature and animals, with a specific focus on the protection of bees and respect for biodiversity. “WE RESPECT BEES” is an educational project that will be financed by the purchase of the new Alexis and Alexander garments, timeless quilted down jackets made in GIGA and IRIS fabrics, water and wind resistant, which guarantee comfort and practicality in the city and outdoors.
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